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Mar 21, 2025
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2025-2026 College Catalog
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MKT 110 - Principles of Selling
Credits: 3
Presents a fundamental, skills-based approach to selling and relationship building. Emphasizes learning effective interpersonal communication skills in all areas of the sales process through skill-building activities. Examines entry-level sales careers in retailing, wholesaling, services and industrial selling.
Lecture 3 hours.
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